сборник эссе по тематике старшей школы

                                                      Advertising.

I think that the main purpose of advertising is to inform people about the things they want to buy. That is why an ideal advertising, if there is one, has to tell people everything about advantages and disadvantages of the wares. But actually one can hardly read, or hear, or watch on TV the adverts which contain information about bad features of a thing. Besides, the people who make adverts manipulate the people’s feelings to attract more attention and to make people buy, buy and buy.

For example advertising often uses such images as: a happy family or a happy couple, small children, pets and so on. Such adverts are addressed to housewives. It makes them think that if they bought this soap, or butter, or cheese they would have a happy family. The adverts addressed to men contain other thoughts: “if you had this car, or a watch, or expensive clothes you would dominate”

Such adverts have nothing to do with informing people. They tell lies and I wonder if the people who make adverts are really sure that all the people living in the world are so stupid and narrow-minded.